Earlier this morning, President Obama announced a historic accord to curb Iran's nuclear capabilities in exchange for lifting sanctions on the country, a move that could open the door for some US businesses. As The Wall Street Journal reports again today, that's already in the works: Apple and General Electric have been in touch with potential Iranian distributors.
The nuclear accord reached today doesn't mean companies can
immediately market and sell their products in Iran — the country must
meet certain requirements before sanctions will be lifted, and it's not
clear when that would happen — but it does mean businesses are suddenly
very close to operating in the country, something they've been
interested in for some time: The Wall Street Journal similarly reported in October of last year
that Apple and GE had been in touch with distributors in the country,
and that Boeing sold aircraft manuals and charts to the country for the
first time in decades.
Iran is a country of more than 77 million people, and as the Journal points
out, today's nuclear deal would eventually unfreeze more than $100
billion in Iranian cash held in foreign banks, which would give more
buying power to the country and certainly could entice companies hoping
to bring their products to Iran.